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SALES MANAGER CLASS

Original price was: $999.Current price is: $499.

Get 2 courses for just $599 or grab all 3 for only $799!

This item: SALES MANAGER CLASS
Original price was: $499.Current price is: $399.
Original price was: $999.Current price is: $499.
1 × FINANCE CLASS
Original price was: $499.Current price is: $200.
Original price was: $399.Current price is: $200.
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Sales Management Mastery for Dealership Leaders

This dynamic and comprehensive training course is designed specifically for sales managers at automotive dealerships, providing the essential knowledge, leadership skills, and performance strategies to excel in a fast-paced, competitive sales environment. Participants will gain a deep understanding of their pivotal role in managing and motivating a team, improving sales performance, and driving dealership success. This class offers a complete roadmap to becoming a top-performing sales manager, covering everything from team leadership to sales strategy and performance analytics.

Course Objectives
  1. Master the Role of the Sales Manager: Understand the key responsibilities, from team leadership to sales strategy development, and how to align them with dealership goals.
  2. Effective Team Leadership: Learn how to recruit, train, motivate, and manage a high-performing sales team.
  3. Develop Sales Strategies: Create and implement strategies that increase dealership sales, drive customer satisfaction, and improve profitability.
  4. Coaching and Performance Management: Gain practical tools for coaching your team to success, setting clear performance goals, and providing constructive feedback.
  5. Implementing Sales Processes: Learn how to refine and optimize the sales process to ensure consistent, repeatable success for your team.
  6. Data-Driven Decision Making: Use key performance indicators (KPIs) and analytics to assess team performance, make data-driven decisions, and drive continuous improvement.
  7. Conflict Resolution and Problem Solving: Learn how to address conflicts within the team or with customers, and turn challenges into growth opportunities.
  8. Marketing and Lead Generation: Collaborate with marketing teams to enhance lead generation efforts, optimize sales campaigns, and build the dealership’s customer base.
  9. Building a Winning Culture: Create a positive, motivating sales environment that fosters teamwork, accountability, and a customer-first mindset.
  10. Maximizing Dealership Profitability: Develop techniques to manage pricing strategies, upselling, and cross-selling to increase overall dealership profitability.
  1. Understanding the Role of a Sales Manager:
    • Key responsibilities of a sales manager in a dealership
    • Defining the sales manager’s role in leading a team, setting targets, and achieving goals
    • The difference between managing and leading a team
  2. Effective Leadership and Team Management:
    • How to recruit and hire top-performing sales associates
    • Training and onboarding strategies for new hires
    • Building trust, morale, and a motivated team
    • Managing team dynamics and individual performance
    • Delegating effectively and fostering accountability
  3. Sales Process Optimization:
    • Understanding the full sales cycle and how to streamline it for maximum efficiency
    • Identifying and eliminating bottlenecks in the sales process
    • Setting and communicating clear expectations for your team at each stage of the sales funnel
    • Ensuring consistency and best practices across your sales team
  4. Coaching for Success:
    • One-on-one coaching techniques to improve individual performance
    • Setting clear, measurable goals for sales team members
    • Providing constructive feedback and handling underperformance
    • Recognizing achievements and creating growth opportunities for team members
  5. Sales Strategy Development:
    • Developing effective sales strategies to meet dealership targets
    • Leveraging data and market trends to forecast sales and adjust strategies
    • Creating targeted campaigns for different customer segments
    • Maximizing vehicle inventory and promotions to drive sales
    • Integrating digital tools and social media into the sales process
  6. Performance Metrics and Analytics:
    • Key performance indicators (KPIs) for sales managers to track
    • How to use data to assess and improve team performance
    • Tools and software to track, measure, and optimize sales performance
    • Understanding and analyzing customer behavior to refine sales strategies
  7. Conflict Resolution and Problem Solving:
    • Techniques for managing conflicts within the team or between associates
    • Addressing customer complaints and turning negative experiences into opportunities
    • Problem-solving approaches for sales challenges and customer objections
    • Keeping the team focused and positive during challenging times
  8. Marketing Collaboration and Lead Generation:
    • Building effective partnerships with marketing departments
    • Coordinating lead-generation efforts, including digital and traditional channels
    • Creating a seamless experience for customers from lead generation to closing
    • Managing online reviews and reputation to drive new business
  9. Building a Positive Sales Culture:
    • Developing a dealership culture that supports high performance and a customer-first mindset
    • Motivating and incentivizing sales teams to achieve peak performance
    • Fostering teamwork, communication, and collaboration across departments
    • Creating an environment that attracts and retains top talent
  10. Maximizing Profitability:
    • Strategies for pricing vehicles, financing options, and promotions to boost profitability
    • Upselling and cross-selling techniques to increase average transaction size
    • Managing special deals, financing, warranties, and service plans for maximum margin
    • Analyzing dealership profitability and finding areas for improvement
  1. Experienced sales managers who want to enhance their leadership skills and improve dealership performance
  2. New sales managers looking to develop a solid foundation in dealership management
  3. Dealerships aiming to develop top-tier leadership and high-performing sales teams
  1. Interactive workshops and group discussions
  2. Case studies and real-life sales manager scenarios
  3. Hands-on exercises in coaching, performance management, and strategic planning
  4. Video demonstrations and sales leadership role plays
  5. Regular assessments and feedback to track progress and refine skills

By the end of this course, participants will be equipped to:

  1. Lead and inspire a high-performing sales team with confidence and clarity
  2. Develop and implement sales strategies that align with dealership goals and drive results
  3. Utilize performance metrics and data analytics to make informed, strategic decisions
  4. Create a positive, results-driven culture that fosters accountability and success
  5. Overcome challenges in managing a team, ensuring high levels of customer satisfaction, and increasing dealership profitability

This class is your path to mastering sales management and becoming a top performer in the automotive industry!